Alumni Arena with banners.

Environmental Brand Guidelines

Integrating the brand throughout the university's physical spaces will help us create a cohesive look and make a memorable impression on students, faculty, staff and visitors. Requests to install environmental graphics and large signage displays must be submitted for branding review below. 

Before you begin:

Please review these guidelines prior to starting your environmental project – whether that’s redesigning a space or creating new graphics.

 


Physical Spaces

Every space should be connected to our brand in some way, whether that’s reflected through paint, fabrics, furniture and/or the materials used in a room. Simply embracing UB Blue or displaying the university’s logo with pride can go a long way to create inspired spaces that generate excitement no matter where you are.

Call Campus Planning at 716-645-2612 to redecorate a space, add a splash of color or create new wayfinding signage for interior or exterior visibility.

Environmental Graphics

Photography, typography, brand patterns and graphic elements are all effective ways to add visual interest to a space.

Contact University Communications at 716-645-9196 to get started on your environmental graphics project.

Obtain Branding Approval

All envrionmental graphics and large-scale signage displays must be submitted for branding approval through the form below. Your request will be reviewed by the university's branding team within 1-3 business days.